Develop media relations strategy, seeking high-level placements in print, broadcast and online media
Coordinate all public relations activities
Direct social media team to engage audiences across traditional and new media
Leverage existing media relationships and cultivate new contacts within business and industry media
Handle Resort tours and provide accurate communications to visiting journalists.
Handle internal communications to coordinate press visits and other PR activities.
Manage social media accounts per Resort policy.
Build relationships with key influencers on social media to enrich resort social output.
Coordinate replies for all resort review channels such as Trip Advisor.
Create content for press releases, byline articles and keynote presentations
Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
Build relationships with thought leaders to grow industry awareness
Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
Proven working experience in public relations required
Proven track record designing and executing successful public relations campaigns at both a local and national level
Strong relationships with both local and national business and industry media outlets
Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
Exceptional writing and editing skills
Solid experience with social media including blogs, Facebook, Twitter, etc.
Event planning experience
BA/MA degree in Marketing, Advertising, Communications or a related discipline
Interested parties, pls send your resume with current, expected salary and day of availability in MS WORD format by clicking Here OR Apply to complete the application.
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