On-Premise Key Account Sales Manager

Company: HR1's Client

Industry: FMCG

Location : Hanoi

email: info@hr1vietnam.com

phone: +(84) 028 3925 2566

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Duties And Responsibility

  • Opening new accounts and growing distribution network as well sales volume under the guideline  of company strategies 
  • Develop and maintain positive relationships with wholesaler, ensure that the needs of the wholesale  accounts are met in a timely and efficient manner, resolve any issues or problems that may arise  with wholesale account 
  • Introducing new products, convincing customers, and following up till getting the final results.
  • Delivering a unique customer experience while engaging and providing them a timely service.
  • Survey, and update information about competitors and customers’ opinions. 
  • Recruit, lead, train, coach, allocate customers, support opening and manage team: 1-5 account  executives.  
  • Achieve revenue target for the “Target customers” and Total sales revenue for the entire Team.
  • Achieve distribution targets by brand and relevant customer segmentation. 
  • Develop and lead negotiations with new group deal contracts. 
  • Develop and coordinate the National 5-star hotels channel, group deals and international chains for:  Proposals, contracts, events (before and after) and monthly briefing to follow up. 
  • Ensure execution/ performance/ compliance/ investment in existing contracts.  
  • Develop and achieve brand sales and visibility guidelines defined by outlet segmentation,  classification. 
  • Maintains relationships with customers. 
  • Ensure monthly and weekly reports are completed as requested (e.g., performance tracking of  promotions/ deals, sales, routing, activities). 
  • Directly implement the company sales policy in terms of pricing and promotion, take orders and  execute promotion (DISPLAY) in line with the company requirements.  
  • Make reports (Monthly brands performance, Universe, sales volumes, deals tracking, customers’  issue, etc.) to General Manager. 
  • Manage sales forecast to make sure no stock outage or over stock. 
  • Private customers: build and develop private customers for premium products segment
  • Maintain working relationship with key stakeholders, e.g., South On-Premises team, Regional Sales  team, traditional trade (wholesale team), Events & Marketing team, Customer service team,  accounting team and Brand Principles. 
  • Ad hoc required from management.



  • Graduate University. 
  • 4+ years’ experience leading a ON Trade sales team in the wine/spirits/ FMCG industry
  • Experienced in dealing with 5* Hotels and Premium cocktail bars  
  • Dynamic, self-motivated leader with proven track record in developing team capabilities.
  • Proven success in achieving business revenue and brand objectives. 
  • Good communication and negotiation with customers in different levels. 
  • Excellent relationship and networking skills for international communication.
  • Positive attitude with customers; 
  • Excellent quick actions and solution for customer requirements or problem may have;
  • Enthusiast, passionate, creative, willing to learn and like challanging; 
  • Flexible working time, be able to visit outlets at night, and travel when required.
  • Good planning, team management skills.


Further information will be discussed in the interview!
Interested candidates, please APPLY resumes as below

P: +84 028 3925 2566 | info@hr1vietnam.com | www.hr1vietnam.com
HR1Jobs - The No1 AI Recruitment Online Platform: www.hr1jobs.com 
HR1Tech - The No1 AI Recruitment Online Platform in IT: www.hr1tech.com 


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