Senior Brand Manager

Company: HR1's Client

Industry: FMCG

Location : HCMC


phone: +(84) 028 3925 2566

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  • Manage entire process including concept and package development and testing as well as pricing and place strategy identification.
  • Prepare annual marketing budget and grid.
  • Prepare trade marketing grids and joint business plans.
  • Prepare media plans with the regional media team.
  • Execute PR events to support brand image.
  • Manage market and consumer research and analyzing the outputs with the regional research team.
  • Track and interprete share of market, share of voice and brand health data continuously.
  • Develop Trade Marketing plans in line with marketing strategy and Sales priorities.
  • Communicate with the sales team in order to ensure the right implementation of trade marketing activities, incentives, and campaigns.
  • Prepare and execute all channel-based launch & re-launch programs and in-store display activities – POS materials for the related category,
  • Implement NPD positioning and launches in the field, answering the needs of customers.
  • Provide a KPI report to the regional team monthly.


Education: Bachelor's Degree in Marketing or related fields


  • Have strong experience in Brand Management
  • Understand about trade marketing is precious
  • 2+ years’ experience in a management role.
  • Own high level of analytical skill and leadership skills
  • Well organized and detailed, able to work under high pressure


Further information will be discussed in the interview!
Interested candidates, please  APPLY  resumes as below

P: +84 028 3925 2566 | |
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Candidates need to be fully Covid-19 Vaccinated


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